The Money Mindset Podcast

#163 Power of One in Business - 5 Mistakes You Are Making in your Business & What to do Instead

June 30th, 2023

In this final episode of the Side Hustle Series, Jan Ditchfield discusses the power of one in business and shares valuable insights on how to avoid common mistakes made in the first year.

Whether you're running a side hustle or diving into full-time entrepreneurship, Jan's expertise will help you navigate the challenges and focus on what truly matters. From understanding your ideal customer to mastering one offer and pricing strategically, Jan's advice will propel your business forward.

Don't miss out on this opportunity to gain clarity and build a highly successful business.

Meet Jan!
Jan Ditchfield is on a mission to help real-world business owners and subject matter experts make more money online without losing their money or their minds in the process.
She's the straight-talking host of the No BS Business School podcast and decided to follow her dream of being her own boss after a 20-year career as an award-winning fundraising pro. Even with a toddler hanging around under her desk, she managed to build a 6-figure business during the pandemic lockdowns.
Nowadays, Jan shares her knowledge with other experts to help them scale the online side of their business in a way that's tailored to their unique needs, instead of just following generic trends or advice using the power of relationship marketing.

“And so when we go down to the power of one and we focus on these five things for the first year, we dial in on serving one person with one offer that we become the expert at, and we stick with one price that we come in and we gradually raise it over time. We don't jump it up and down, we go up with it and we master one platform that we're gonna reach our people on and we run that plan for a year. I guarantee you, at the end of that year, you will look back and be so proud that you became the master of one thing because that power of one is what's gonna put you on this fast track to having a highly successful business.”
- Jan Ditchfield

00:38 - Introduction
01:13 - About the Side Hustle Academy
02:26 - 5 Mistakes you are making in your business & what to do instead
03:16 - Mistake #1: Not understanding who your ideal customer is
08:29 - Mistake #2: Launching multiple offers instead of focusing on one
12:20 - Mistake #3: Pricing out of fear and not strategy
16:05 - Mistake #4: Trying to be everywhere all the time
20:06 - Mistake #5: Pivoting your business too soon
23:09 - How to join the Side Hustle Academy

If you’re a first-time entrepreneur or one in the making who is ready to make a change in your life by pursuing your dreams of becoming your own boss while being supported and encouraged every step of the way, then I've got just the thing for you!

Side Hustle Academy will give you the knowledge, tools and confidence you need to achieve your dream of running a successful side hustle while being supported every step of the way. Go to and enroll today!

And if you enjoyed the podcast today and got some great takeaways, I’d really appreciate it if you followed the Money Mindset Podcast so you don’t miss out on future episodes

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